| From Show: Brand Personalization Live 557 BPN.to Host: Dustin Salmons FAQ 4 - What is Adwords? - Q&A by Brand Personalization bpn.to Google's CPC (Cost Per Click) based text advertising. AdWords takes clickthrough rate into consideration in addition to advertiser?s bid to determine the ad?s relative position within the paid search results. Google applies such a weighting factor in order to feature those paid search results that more popular and thus presumably more relevant and useful. Google has also started taking into account the quality of the landing page and applying a quality score to the landing pages. Video Segments are recorded during the Brand Personalization Live Show - Monday through Friday @ 7PM EST. If you have questions about SEO, Social Media, Local SEO, Wordpress, or Online Branding that you would like to have answered On the Air, submit your questions @ BPN.to All recordings of BP Live and the individual topics are available as a Podcast in Video, Audio, and Article formats. To subscribe to this show, BrandPersonalization.com |