| New Opportunities Flow From ProMat 2011 Interlake Mecalux is poised to create a wider sales footprint after increasing the number of sales leads by 56 percent. The four-day trade show held from March 21-24 was, by all accounts, a tremendous success for Interlake Mecalux. The warehouse solutions company saw a 56 percent increase from the previous ProMat expo. "Coming into these shows, most companies have a target number of people it hopes will visit and talk to associates," Adam Shafer, a marketing partner with Interlake Mecalux, said. "We surpassed that target early and kept on going." Enlivened with a unique exhibition booth and film crew there to document the first event in which the merged Mecalux and Interlake companies have been joined publicly, the company saw constant crowds come to talk shop and swap contact information through the show's first three days. By the fourth day, the booth saw a number of industry peers make their way over to discover more about Interlake Mecalux. "This exhibition allowed us to continue to showcase the depth of Interlake Mecalux," said the company's CEO Linda Demke, "along with the breadth of product we are offering to the market." Read more information about how Interlake Mecalux can help your storage needs at www.interlakemecalux.com |
